Article: PAZZION x Jude Chan Capsule Collection
PAZZION x Jude Chan Capsule Collection
PAZZION X JUDE CHAN CAPSULE COLLECTION: CITY IN BLOOM
PAZZION partners with Shanghai-based illustrator Jude Chan to celebrate the rhythm of the city through a softer, more expressive lens. City in Bloom is inspired by Singapore’s lush greenery, delicate florals, and iconic urban landscapes—reimagined through illustration and brought to life in wearable form.
Weaving Chan’s romantic, dreamlike illustrations into wearable designs, City in Bloom features gorgeous botanicals unfolding across a curated range of pieces: shoes and bags adorned with ethereal orchid motifs - Singapore’s national flower - alongside elegant silk scarves, and playful hair accessories, designed to add a subtle flair to your outfits.
Every detail reflects the grace of the orchid, from the gentle curves of its petals to the delicate hues that imbue each piece with quiet elegance, allowing you to carry a touch of Singapore’s charm wherever you go.
Presenting a series of floral-inspired accessories to complete the look, inspired by blooming florals and Singapore’s lush landscapes.
The PAZZION x Jude Chan "City in Bloom" Scarf features Chan’s original illustrations for the collaboration, capturing an enchanting garden cityscape framed by iconic Singapore landmarks. Available in light blue and khaki, the flowing silk can be worn around the neck, styled as a scarf top, used as a bag accessory, or even to wrap a wine bottle, allowing you to style it however your imagination inspires.
Special Promotions In Full Bloom
1. Online Exclusive - Pre-order online and enjoy Exclusive Gift With Purchase from 6 – 14 April 2026
Shop the collection early and enjoy exclusive gifts. Receive a complimentary PAZZION x Jude Chan “City in Bloom” Scarf (U.P. $26) and Sticker Set with any purchase of shoes or bag from the collection. Additionally, spend $120 or more to receive an additional Bree Bloom & Pearl Hair Clip (U.P. $12).
*Online exclusive during the pre-order period. Pre-order is only available for the bag and shoes.
2. Exclusive Gift With Purchase From 15 April - 17 May 2026 for in-stores and online
With the collection officially launching online and in stores on 15 April, customers will receive a complimentary PAZZION x Jude Chan “City in Bloom” Scarf (U.P. S$26) and Sticker Set with any purchase of shoes or bags from the collection, or with a minimum spend of S$150 storewide, while stocks last.
3. PAZZION’s Furoshiki Blooms Bar (On selected Saturdays and stores between 18 April and 2 May 2026 from 2-6pm)
Shoppers who spend S$80 or more will receive a complimentary floral bouquet, PAZZION x Jude Chan “City in Bloom” Scarf and Sticker Set. Wrap your blooms in the scarf, furoshiki style, for a special touch. Participating stores and dates include Wisma Atria (18 April), VivoCity (25 April) and Marina Bay Sands (2 May) from 2-6pm only.
*The collection is now open for online pre-orders and will be available online and in stores from 15 April 2026 onwards.
Discover the collection and follow us on @PAZZIONOfficial and pazzion.com for more. Connect with us by sharing your style tips by tagging #PaceWithPAZZION and @PAZZIONOFFICIAL.
